Claudia Fletcher
Paid Social Strategist
As a Content & Paid Social Strategist at Mariner11, Claudia turns marketing strategy into content and campaigns that drive meaningful business results.
Claudia brings over nine years of marketing experience, both in-house and agency, working across B2B technology, cybersecurity, and direct-to-consumer sectors. That experience has put her inside HubSpot, Zoho, SendGrid, and Meta Ads Manager building the kind of infrastructure that keeps a marketing program running long after the strategy deck gets filed away.
She builds paid social campaigns built around audience data rather than guesswork, using tight segmentation, targeting and optimization that allows paid social to work as a real lead driver.
Claudia's approach treats content and paid social as one system rather than two departments. A blog post feeds the retargeting audience. An email sequence picks up where a Meta ad leaves off. She builds with the next step already in mind, so client programs compound instead of resetting with every new deliverable.